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If a picture is worth a thousand words, how many words is a video worth? And how much is that video worth if it travels virally, propelled by someone other than you, and saves you effort and boosts awareness of your organization?
In short, a lot.
Many of you have figured that out already. You turn to YouTube to learn about other organizations, for tutorials and movies from your friends and colleagues. And you’ve seen that free and wide-reaching video-sharing sites not only let you tell a story through moving pictures, but they open up the conversation to your fans. This means they can sing your praises for you, and you have a chance to build a stronger relationship with them.
We’re so excited to be presenting on just this topic at Massachusetts Service Alliance’s 2009 Conference on Service and Volunteering on June 4 in Marlborough, Mass. Learn more and register here: http://www.mass-service.org/
Our own Monique Cuvelier will be presenting the closing session, Using YouTube in Volunteer Programs. We hope you can come and learn a bit about engaging volunteers through video and share some of your stories. We’ll also be holding a drawing for a $300 Talance gift certificate and a copy of Jill Friedman-Fixler’s book Boomer Volunteer Engagement: Collaborate Today, Thrive Tomorrow.
If you can’t make it, but you’re on Twitter, you can follow the discussion at #MCVS.
Remember that Talance is offering a 30-minute free webinar on Does Twitter Matter for Non-Profits?, Tuesday, June 23, 2009 from 2-2:30pm Eastern. Learn how you can make sense of this madly growing tool and how it applies to you.
Have a technology question? Ask it, and we’ll answer! We answer a reader question in the blog every week for the benefit of everybody. We’ll review your question before posting (don’t be shy about asking – no question is stupid!) and get back to you with a response.
Reader Question: How Do People Find Me on Twitter?
Description of a few ways people might be finding you on Twitter.
Do Your Own Social Media Survey
The best way to figure out what social media to invest in is to ask the people you’re trying to reach.
Spring Clean Your Website
How to tidy up the messiness that worked its way into your website over the winter.
Who Uses YouTube
Everybody knows it’s full of 15-year-olds lip-synching to pop songs. Right? Wrong.
Why is your synagogue using Twitter?
It’s happening ever so slowly, but more and more synagogues are beginning to experiment with Twitter. Why are you?
Make a Better Website with a User Survey
Set up a questionnaire survey to find out what your audience thinks is most important.
Every Door on Your Website Is an Entryway
One of the mistakes people often make is assuming visitors come to a website only through the homepage.
Working Your Out-of-Office Reply While You’re Away
Get a little fancy with this message and do a bit of promotion while you’re at it.
Need Some Help?
Talance has helped clients launch scores of projects, ranging from websites to online newsletters to CRM projects. Please click here to schedule a time to talk about your next project or to request a proposal.
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