The Power (Literally) Behind Google Search

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[Image: Flickr user Ryner12]

If you’re anything like me, you hit the Google search anywhere between 100 and 1 million times a day. And, if you’re like me, you don’t give a second thought to how much energy you use up. This article in The London Times quotes physicist Alex Wissner-Gross, who says that performing two Google searches uses up as much energy as boiling the kettle for a cup of tea.

His estimations are in part from a recent report by industry analysts Gartner Group, who said the global IT industry generated as much greenhouse gas as the world’s airlines – about 2% of global CO2 emissions.


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