The Lesser Evil: No Website, or Old Website

My friend Aaron Spiegel from the Alban Institutes’s Center for Congregations dug up an interesting commentary on the sins of church websites, “10 Easy Ways to Keep Me from Visiting Your Church Because I Visited Your Website,” which he sites here.

The original post was written several years ago, and while some church websites have redeemed themselves, I’ve seen many, many synagogue sites that need serious overhauls. Same goes for any nonprofit.

The important thing to keep in mind is that people make judgments about your organization based on your website. Calendars are extremely useful tools, for instance, but I’d rather see no calendar at all than one that’s outdated by a year. Ignoring your site is worse than having no site at all.

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