One surprising fact about our own research into how people use websites is that they use the “contact us” page a lot. They glean a lot of information from it. They go there to see where you’re located, to find directions, to meet the people who work for your organization. What a pity that so […]

The thing about weblogs is that they’re supposed to be quick and easy to put together. A theory that’s compounded by the number of people who “blog” live events. That’s to say they attend an event and bring their computer with them and provide nearly real-time feedback on what they’re seeing. That’s of course the

There could be a million reasons people aren’t using your site – maybe it’s summer vacation time, maybe there’s something going on in the news that’s diverting their attention, maybe you don’t even have a site yet – but I think there are three main barriers that keep people from visiting a site. Here are

[Update: make sure you check out this other post on more killer church websites and the specifics that make them great. Also check out our easy solution for church/synagogue websites.] During yesterday’s e-seminar Help! No One’s Using Our site (which we’re offering again, because some people who couldn’t make it asked for an encore performance),

Good website navigation is so intuitive you never even think about it. Bad navigation you certainly notice, because it makes you work hard to get where you want to go. The trouble is, intuitive design takes careful thought. You’ve really got to predict your site’s visitors’ movements, and be ready for any effort they’ll make.

I’m always looking for ways to demonstrate how technology is relevant for our clients. So when I happened across this detailed explanation of how Rabbi D. Nimchinsky brought along his digital camera to snag some videos and upload them to YouTube during an 8th grade field trip to Washington DC, I was delighted. The good

A pen, you may say, is by default wireless. That’s why it’s called a pen and not a keyboard. But the Mobile Digital Scribe GPEN200N from Iogear looks like a pen but is effectively a portable computer. This device captures 50 pages of your handwriting or drawings – using normal ink – and it transfers

Here’s a trick we use when we have a collaborative online whiteboard project that we want to lose when we log out of our web meeting software. We simply print to PDF. This is handy too for documenting online receipts, itineraries and sending low-resource proposals and other documents that you don’t want in easily-editable Word

Most of my co-workers are a little freaked by the economy, but one of my nonprofit clients said something troubling to me the other day. He said many of his colleagues are reluctant to spend money on technology because they fear the recession. I don’t always believe you have to spend money to make money,

A podcast might be the perfect tool for broadcasting your sermon or special event, but while they’re fairly easy to put together, getting good quality sound takes some thought. The standard microphone that comes with most computers – or heaven forbid the built-in version in your laptop – creates a tinny far-away sound that instantly