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Generational diversity will foster a culture of flexibility and collaboration in which everyone is responsible for the high quality and timeliness of the final product.

Your mission statement does not belong on your homepage. There, I said it.

The key to success is consistency. Hard work and luck help too, but just knocking it out on a regular schedule is incredibly important. Web site promotion is no different; you have to tell people to visit it consistently and continually.

Apple teaches that traditional textbooks are dry enough to be a fire hazard, terribly dated and incredibly one-dimensional.

Here are our predictions for 2012 web trends. Take note for when you next talk to your web design firm about and also pay attention to so you can to succeed in your NGO or company.

We have a productive idea for making the most out of these last nine days of 2011: do a little something to improve your search engine results. This task-a-day SEOchecklist that won’t overwhelm you but that will leave your website performing better in the new year.

Use this as a checklist while you’re evaluating online education tools. It’s an excerpt from the book Teach Beyond Your Reach by Robin Neidorf. Do: Ask informed questions. Demo a tool before you commit to using it. Try freeware or open-source tools.

Here’s a little secret: web designers like to be bossed around. Nicely. Under certain circumstances. They like to be told of your color preferences. They like to know what styles of fonts to avoid. They want to know what things you find hard to use on the web and the things you prefer to visit.

If what I see surfing around every day is any indication, many people have a hard time writing in a clean, clear way, especially for the web. There aren’t any tricks to it, but here are some key concepts Kyla Cromer tries to use.

QuickBooks just did something smart. They asked us what we thought of their QuickBooks Online Plus service in a survey. Since we’re a bunch of technologists who think deeply about how to make processes smoother, we told them, in detail. Asking wasn’t the smartest part about what they did, though. Following up was. One of