What Is the Coolest E-learning Video You Have Seen Online?

This is an excellent question that I found while trolling through LinkedIn Answers, but it's not unlike standard brainstorming questions I'm asked every time we launch an e-learning project.

Read the full discussion here, or check out these highlights:

The Machine is Us/ing Us. Very creative and compelling way to tell the story of Web 2.0 through imagery.

Simple Tip for Attracting Attention

How many times have you been in a restaurant or bar with a TV in one corner that keeps snagging your eye? It’s a human response to follow movement, and video is a proven attention-getter. If you want to call attention to something on your website, you can apply the same techniques through video. Thanks to services like YouTube and Vimeo, it’s pretty easy too. Think of who your visitors are and create a simple video that appeals to them in just 30 seconds or a minute in length. See how traffic changes on your website before and after you add a video.

Use Video for Awareness Campaigns

Video is a fabulous way to spread awareness, so think about blowing the dust off your YouTube account next time you want to drum up support for one of your organization’s programs. International Medical Corps is an organization that’s spreading awarness of the humanitarian crisis in Darfur, and it’s been tremendously successful with thousands of views and thousands of comments.

Who Uses YouTube

Everybody knows YouTube is full of pimply 15-year-olds lip-synching to pop songs and babies who laugh funny. Right? Wrong. Those people are all there, but there’s a different audience than you might think. Interestingly, the age breakdown is pretty even among all age groups. Surprisngly, the 55+ sector is a little bigger than the 18-and-unders, according to research from Nielson/NetRatings:

YouTube USage

Top Five Social Networking Sites

I spend so much of my time on social networks that it’s hard for me to remember that not all nonprofits use them. But you should! Social networks, like those below, are an ideal way to create community, distribute information and learn from others. Plus, these are all free services, and free marketing is a nonprofit’s best friend.

So, as part of our end-of-the-year-top-five-blow-out, here are our five favorite social networking sites:

Gadget Monday: Top Five Gadgets

In the giving spirit of the season, our Friendly Web Tools blog is going to close out the year with a wealth of tips for you. From now until 2009 (we’re taking a break on the 25th and 26th), we’re going to give you our top five every day, from design tips to gadgets.

Today, as it’s Gadget Monday, I’m giving you our top five gadgets. As with all gadgets featured on Gadget Monday, these meet our criteria of affordability, ease of use, practicality and ingenuity, all factors we think are vital for charitable organizations.