The Book or Byte?

I just submitted my article to The Jewish Daily Forward on how Jewish nonprofits are faring with Web 2.0 technology. The short answer: they've got some catching up to do. An interesting idea came up during my research. I was asking Rabbi Hayim Herring from STAR (Synagogues: Transformation and Renewal) if he had thoughts about why Jewish philanthropies are slow to jump on the Web 2.0 bandwagon, especially when some Christian organizations are maybe better thought of as Church 2.0.