30 Ideas on How Congregations Can Use Twitter

Congregations have been wild to know what Twitter can do for them, proven by the powerful turnout at two presentations I’ve given on the topic. The uses are many, but here’s a quick run-down of what I’ve found in my work with churches and synagogues, divided into clergy members (rabbis, preachers), administrators and youth group leaders. Find more tips by following Talance on Twitter, and of course, send your own. Clergy
  1. Inspirational thoughts – quotes from scripture or elsewhere

Conversations Are Not Quantifiable: Social Media ROI

Establishing a social media marketing plan requires heaps of work. Of course you want to know how much you’re getting out of all the hard work you’re putting into one. But the trouble with boiling down ROI on a social marketing effort is, “… you are trying to put numeric quantities around human interactions and conversations, which are not quantifiable.”

Technologically Impaired

Check out my latest article in The Jewish Daily Forward, which articulates how many of the nonprofits we come into contact with are struggling to keep up with technology. I'm already hearing some "mazel tovs" and "Yes, we're hearing the same thing toos."

Technologically Impaired?
Jewish Organizations Struggle To Keep Pace With New Technologies

By Monique Cuvelier
Wed. Jun 18, 2008