What we’re reading this week:

10 Examples of E-newsletter Footers and Headers with Social Links
While working on a redesign of his newsletter, Ben, a blogger for e-newsletter service MailChimp, collected standards and best practices. Here’s what he found.

How To Split Up the US
A very cool visualization that represents how relationships develop across geographical boundaries in 210 million public Facebook profiles. It helps understand how your social network forms and travels.

Measuring Type
“A selection of the most commonly used typefaces were compared for how economical they are with the amount of ink which they use at the same point size. Large scale renditions of the typefaces were drawn out with ballpoint pens, allowing the remaining ink levels to display the ink efficiency of each typeface.”

Articles on Nonprofit Marketing and Communications
Long list of helpful articles on how non-profiters can market. Via kylacromer on Twitter.

There are billions of fonts out there, which makes it darned difficult to identify one by sight. That’s doubly difficult if someone presents you with a graphic of a font. You can’t exactly look that one up in the font drop-down menu in Word.

Instead, you plug it into What the Font?! In their words, “Upload a scanned image of the font and instantly find the closest matches in our database.”

And it works amazingly well for identifying a mysterious typeface.