Crawlability: n. a measure of the ease with which a website may be scanned by a search engine robot.

This is one bit of jargon worth learning. It has a big impact on a site’s search engine rankings. Three things you can do to improve your site’s crawlability:

1. Add a hierarchical sitemap
2. Use descriptive URLs everywhere (i.e., pages should called about-us.html or driving_directions.html. Or better yet, get a CMS to do the hard work for you.)
3. Make sure titles and headings reflect the site’s most important elements

You may also enjoy the following related articles:

1. Five Mistakes That Can Kill Your SEO
2. InterfaithFamily.com’s Traffic-Boosting Tweaks
3. Small SEO Tweaks with Big Impact
4. Word Watch: Internet Meme
5. Simple Technique for Better SEO

Tags: Jargon, seo, sitemap

If you enjoyed this post, click here to subscribe to the news feed! This entry was posted on Thursday, April 16th, 2009 at 6:22 am and is filed under Tech/Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.