2009

Many nonprofit organizations that are beginning to adopt Web 2.0 technologies consider them the “cool” part of their online communication. They look at them as a way to engage younger or larger audiences or to project an image of hipness. But the reason social tools such as Twitter, Facebook and Flickr have become so popular […]

One of the best ways to get people to use your website is to ask them. As simple as that. Of course you can, and should, personally ask people to use your site. Tell them it’s there and ask for feedback. But there’s also a frequently overlooked widget that does the job for you. A

Undeniably, social tools like Twitter and Facebook can help your congregation. But which is better? Take two nanoseconds and give us some feedback on our poll. We’ll report our findings. <br /> <a href=”http://answers.polldaddy.com/poll/2296860/” mce_href=”http://answers.polldaddy.com/poll/2296860/”>Which is better for your congregation: Twitter or Facebook?</a><span style=”font-size:9px;” mce_style=”font-size:9px;”>(<a href=”http://answers.polldaddy.com” mce_href=”http://answers.polldaddy.com”>opinion</a>)</span><br />

Advertising people will tell you that before anyone will act on an ad, they have to be reminded 18 times. That’s a lot of dead-horse beating. It’s all the more effective if you can find online and offline places to promote. To get you started, here are 18 ways you can tell people to visit

[[{“type”:”media”,”view_mode”:”media_large”,”fid”:”725″,”attributes”:{“class”:”media-image”,”typeof”:”foaf:Image”,”style”:””,”width”:”375″,”height”:”500″,”alt”:”Megaphone.”}}]] [Photo credit: Megaphone. by Mal Cubed, on Flickr] Twitter messages (aka tweets) may be limited to 140 characters, but have an impact greater than your typical sentence. Follow these tips to make sure your efforts aren’t the equivalent of online mumbling. (Curious about what Talance is saying? Follow us @talance.) Make sure people are

How to set up a blog

[[{“type”:”media”,”view_mode”:”media_large”,”fid”:”724″,”attributes”:{“class”:”media-image”,”typeof”:”foaf:Image”,”style”:””,”width”:”500″,”height”:”333″,”alt”:”AVP Volunteer 2″}}]] [Photo credit: AVP Volunteer 2 by yuan2003, on Flickr] As any charitable organization knows, volunteers are superstars. They give love and expertise and don’t ask for a dime in return. They can be especially helpful if your organization has a website. Bearing in mind that an entire Web development project is long-term

Use this checklist every three months or so to make sure your website is still up to date and healthy.

[[{“type”:”media”,”view_mode”:”media_large”,”fid”:”723″,”attributes”:{“class”:”media-image”,”typeof”:”foaf:Image”,”style”:””,”width”:”500″,”height”:”334″,”alt”:”Tree of Light”}}]] [Photo credit: Tree of Light by JPhilipson, on Flickr] If you’ve been thinking about how to scrap your paper bulletin (and you should be), but you’re not sure how to sell it to your members, take a page (virtually, of course) from this ad I spotted in InformationWeek: InformationWeek Worth more than